Tag Archives | affiliate

3 Most Popular Ways of Making Money on the Internet

By Robert Clever on February 27, 2023 in Blog

95% of people starting an internet business fail. There is a lot of noise and hype on the internet these days, but not many people realize that all the ideas and techniques you can find are useless if you don’t first understand what your business model is or how you’re going to make money online. It doesn’t matter how remarkable your internet marketing technique is if you don’t understand how to use it.

The 3 most popular business models are:

Affiliate Marketing

Affiliate marketing is one of the most popular programs out there, and is a good place to start for newbies. Anyone can sign up for an affiliate program for free and promote a product or service. Commissions begin to accrue if someone purchases the product or participates in the program. As affiliate marketers, there are no risks involved, since they are not responsible for creating the product, they handle customer service, and they do not need to know the intricacies of internet transactions, like merchant accounts, autoresponders, reciprocal links, etc. Even without a website, it is possible to become an affiliate.

Affiliate programs may not require a large investment up front. Many are free. That is why almost everyone promotes affiliate programs at some point. The Internet is so overrun with banner ads and ads today due to affiliate programs, and that is no surprise.

Affiliate marketing is a huge industry with millions of marketers, but only 5% ever make any money and only 1% make really big money. The “Super Affiliates,” as they are referred to, do things very differently, so they make a lot of money.

Writing an eBook or other type of information product, recording an information CD.

This is a great strategy because there are thousands of possibilities for the type of product that you can create. There are so many niche markets that you can write about. There are endless topics that online marketers could cover, including Japanese gardens, how to start your own babysitting business, how to sell your artwork, how to take care of your dog’s ears, and many others that have not yet been covered. If you don’t want to write the information yourself, you can hire a ghostwriter or hire someone to produce the CD for you.

Compared to affiliates, eBook authors must invest more. Affiliates are able to get something for free, but eBook authors need to learn a lot more than affiliates do. It is necessary for them to spend some money to get the business up and running, but when done correctly, this online business model pays off very well.

A very, very low production and maintenance cost allows these marketers to make more money. Once a product is produced, it costs nothing to produce thousands of copies. By selling a few copies of very high-margin eBooks, you can cover your start-up costs. You can even recruit hordes of affiliates to take care of the selling.

Adsense

There are tons of testimonials from people making outrageous incomes from AdSense.

Webmasters can display advertising from Google’s extensive list of advertisers on their sites, and when someone clicks on the ads, Google pays them a commission.

With Google Adsense, ads are delivered that are highly relevant to the content of a page using technology. By scanning the page’s content, Google’s engine determines its topic, and then it serves relevant ads. You only need to build a website filled with content related to your desired niche or topic, and then register in Google Adsense to get started. Following approval, you paste a code into your page, and the ads appear immediately after uploading the changes.

Google is silent on how it shares revenue per click with its partners, but how much you will earn depends on the topic and the product you are advertising. You will most likely get a lower pay per click with products with profit margins of $10 for the advertiser than with products with profit margins of $100. Additionally, high-converting ads will usually pay you more than less effective ads, since they can afford to pay more per click, with some of that money going to you.

Whatever business model you choose, ensure you understand the basics. Stop buying courses or information that is not applicable to your business. Information overload can stop you from starting.

3 Simple Steps For Newbies To Start In Affiliate Marketing

By Robert Clever on February 21, 2023 in Blog

Affiliate marketing is an arrangement between an online merchant and an affiliate, in which the affiliate earns a commission for generating sales, leads and/or clicks for the merchant’s website.

There’s a win-win situation for both the merchant and the affiliate. The merchant gets to advertise his products for free to a larger market, increasing his sales. The more hardworking affiliates he gets, the more sales he gets.

Getting affiliates to market his stuff saves him time, money, and effort. This way, the merchant leverages his chances of earning when a client clicks on the link from an affiliate website and buys the product, recommends it to others looking for it, or buys it again.

The affiliate marketer, on the other hand, gets paid for every person who clicks on his link and buys the merchant’s product or service. Affiliates usually get paid per sale, which can be a fixed percentage or amount. The best part is that they don’t charge you a dime.

Follow these three basic steps to start your affiliate marketing campaign if you want to be an affiliate marketer and make money online.

Start by finding a niche you’re interested in so you won’t get bored later and have to build an affiliate website. Here are a few places to research – ClickBank Marketplace, WarriorPlus, Digistere24, LinkShare.com, CJ.com etc. Choosing an area you’re familiar with It will help you do your best.

Secondly, find good paying merchants and high converting products. Make a list of them and make a website for them. You need to think about the support they’re giving you, too – Marketing materials could be articles, text links, banner ads, classified ads, reports, etc.

There are many affiliate networks and affiliate solution providers that can give you info on the most profitable products and best paying merchants. So be wise enough to choose the right affiliate program.

Having decided which products to promote and which merchant to support, and having created your own website with a domain name and reliable hosting, you’re ready to start promoting. This is the toughest part because it’s through this that you’ll be able to increase traffic to the business website, sales, and profit.

You can earn a lot of money from affiliate marketing if you use the right methods and strategies.

It’s good to continue to educate yourself by reading books, courses, and articles online about the best and most proven advertising techniques. Here is some free help.

Success does not come overnight. The numerous encouraging testimonies of merchants and affiliate marketers alike who have benefited from affiliate marketing may make it seem very tempting, but it really involves a great deal of hard work and persistence. Besides creativity, you should also be flexible.

Since most affiliate marketers don’t understand this, they quit, look for other programs, and repeat the same mistake when they don’t make sales. They concluded that affiliate marketing was just one of those Internet scams. There is no reason you cannot succeed in affiliate marketing if you employ the right strategies. You can make money as an affiliate marketer if you are willing to work hard.

Becoming an Internet Entrepreneur – Tips and Tricks!!!

By Robert Clever on February 14, 2023 in Blog

Do you want to become an Internet Entrepreneur with your very own Web Business? To get you fast-tracked, we have included a vast selection of tips and tricks to make your online business the success that it deserves to be.

1) First of all, choose a domain name that is somehow related to the business you are in. For example, if you are looking for a domain name for your woodworking business, you might want to try using a name like www.woodworkingforfun.com or www.cafinglikecrazy.com. It is important to use a “real” domain name. Your visitors will not take your business seriously if you use a free domain name like www.tripod.com/woodworking, or www.angelfire.com/wooddesigns.

You will find a domain name that is still available if you are patient enough, even if a lot of good domain names have already been taken. Get that domain name now too if you anticipate you will need more than one. Do a search under “Google” using “cheap domain names” as your search words. You will find some very reasonably priced domain registrars. GoDaddy.com is the cheapest one I have found so far. They offer web hosting and cheap, cheap, cheap domain registration.

2) You will need a hosting service for your domain name. The hosting service allows your domain name and all of its content to be viewed on the internet. This is easy to handle. You have basically two choices here. You can pay for the hosting service or get it for free. If money is not really a problem for you, then you may want to choose the paid version. Just do a search using “Google” with “web hosting” as your search words, and take your pick from the thousands of sites. You will find that the price charged varies wildly depending on the services required. Now if you want to explore the free version…. There are a lot of free hosting companies on the internet. The problem with these free hosting companies is that they all require some sort of pop-up banner, static header or footer banner, or both, to be placed on each and every web page. These banners can contain all kinds of advertising, and some, or all of it, may not be welcome to the viewers on your website. The free hosting option is certainly not the best one to explore. To save you time, I would recommend www.GoDaddy.com again for the most economical hosting of your website.

3) Once you have your domain name and hosting service taken care of, you will probably need a way to build your web content for your site. Sometimes your web hosting service provider includes a site builder such as WordPress – Drupal. WP is a very easy page builder program and you can find tons of information on your tube on how to build a page.

4) Your “woodworking” site probably needs a little more customizing. Look at other sites on the internet for comparison and see what could be improved visually on your site. Does it need any flashy graphics? There are many free graphics available on the internet – just do a search with google. Once you are happy with the way your website looks, it’s now time to focus on that fun part – SEO.

What Is SEO?

Search Engine Optimization is the process of choosing the most appropriate targeted keyword phrases related to your site and ensuring that this ranks your site highly in search engines so that when someone searches for specific phrases like woodworking it returns your site on top.

If you are comfortable using “HTML”, then you could add things like Title, Meta Keywords, Meta Descriptions, etc., allowing the search engines to find your website much easier. The use of “keyword phrases” is much more useful than just using “keywords”, because it makes your website more search specific. Go ahead and add a “woodworking” links page too. Another tip is to make sure you back up your site. There are few things worse than customizing a website and if something bad happens to your computer or hard drive, losing the web content forever.

5) At this point, you probably already have your website built and have it live. Now you need to “drive” visitors to your site. One popular way of bringing traffic to your site is to use a free link exchange or free link trading service. For the free link exchange service, you just sign up and put your URL in the rotator and boom you have traffic to your site. The free link trading service is very simple also. This trading of links increases your site’s popularity greatly with search engines.

One of the most important things you can do to gain traffic is to get listed with the major search engines. Go to each search engine, or use a free service like www.AddMe.com and add your website there. There are also what is called “pay-per-click” search engines where you actually pay for traffic sent to your website. Other search engines require payment in order to get listed with them at all. “Yahoo” is one of these “pay” search engines.

6) Please be advised that is illegal to “Spam” on the internet or via e-mail. Spamming is sending unwanted e-mails or putting internet advertising material, or internet material in general where it should not be. That being said, another method of marketing and promoting your site is to add your site to casino and gambling message boards and free for all links pages. Please check to see if it is ok to post your info there first, and in which category, and anywhere else before posting there. If you “Spam”, you risk losing your internet service provider, and possibly your web host with all of your web content. It’s just not worth the trouble.

7) Another way of promoting your site is to add your website address to your business cards, and/or makeup flyers and posters. Don’t forget to get permission before you post anything anywhere. If you have other websites, add a banner and/or link to your “woodworking site there. Make a t-shirt with your “website” graphic and web address on it (on both sides of the t-shirt) for yourself to wear. If you want, add your “woodworking” graphic logo and web address to different products like baseball caps and coffee mugs, and give them away as promotional items.

Buy an ad on a bus stop, a small classified ad in the local paper, or a radio ad, etc. How about getting two of those “12 inch x 12 inch” sticky, bendable, removable, flat, “magnet ads” made up at your local printing store to put on the sides of your vehicle’s doors? When you drive around the city, everybody will see your website ad and when you get to your destination, simply take the sign off until you leave again. How about putting one of your “woodworking” flyers or small posters on the inside of your vehicle’s rear side glass areas? Just make sure it doesn’t obscure your vision. The idea is to use your creativity here.

I hope these pointers are of good use to you. Good luck with your online web business!!!

AFFILIATE MARKETING- THE EXACT WAY

By Robert Clever on February 8, 2023 in Blog

We will show you how to start a web affiliate marketing campaign in the right way in this editorial. With the right web affiliate marketing campaign & proactive affiliate marketing entrepreneurs will increase your online sales and profits.

As part of their overall marketing strategy, some business owners decide to launch an affiliate marketing campaign. Web affiliate marketing is usually only part of a company’s marketing strategy, but some businesses choose to rely solely on it. By doing this, we are able to save money while still gaining valuable advertising and earning additional profits.

Two times a home-based online business becomes more successful, however, it is recommended to be more proactive and combine web affiliate marketing with other types of internet marketing, such as placing banner ads and orchestrating email marketing campaigns. In this article, we will examine web affiliate marketing and explain why it is so popular and how it can be effectively used.

READ THIS: If you are truly serious about how to start a highly profitable web affiliate marketing campaign online.

A web affiliate marketing campaign is essentially a situation where other website owners place ads for your business on their websites. These website owners are known as affiliates. It is crucial to understand how this type of marketing works. Affiliates are generally given code for your banner ad to place on their websites & given freedom to promote their own websites as they see fit. By directing visitors to your website through the banner ad, they are also promoting their own website and attracting attention to yours.

Affiliate marketing is attractive because the affiliate is only paid when he achieves a desired result. This means the online business owner doesn’t have to pay the affiliate unless he succeeds. Whether you generate traffic to your website, make a sale, or even have the web user register or complete a survey, success may be defined as generating traffic to your website.

Affiliates are generally compensated based on the cost per click, the cost per lead, or the cost per sale they generate. In most cases, cost per click & cost per lead are paid in the form of a flat fee for each time a web user clicks through a banner ad on the affiliate’s website or takes a specific action after clicking through. Affiliates may be awarded a flat fee or a percentage of a sale based on the agreement between the business owner and affiliate.

Using web affiliate marketing effectively requires actively seeking out affiliate marketers who have proven to be effective at promoting home-based online businesses. Most online web affiliate programs are open to anyone with a website & it is not necessarily harmful to allow those who are not knowledgeable about marketing to run your banner ad but it is much more worthwhile to find affiliates who are proficient and generate traffic to their own website. The more visitors they receive each month, the more likely it is that visitors clicking on the affiliate banner ads will be interested in your website.

The design of your banner ads can also make or break web affiliate marketing. You should take care to develop banner ads that appeal to your target audience & remember that web affiliate marketing is viewed in the same way as other forms of marketing do. In order to develop an appealing advertisement, you need to take into account everything from the colors of your ad to the font size and style.

By learning Affiliate Marketing, you will discover top insider tips, techniques, & secrets for earning extra income through your online home-based business. You will discover a lot of ways to make extra money online.

Finally, I personally believe that web affiliate marketing is one of the best web marketing strategies for web entrepreneurs to boost skyrocketing their profits online. You’ll make big serious money at home. Furthermore, you’ll have proactive affiliate marketers promoting your products.

Get a FREE report now to discover the best web marketing strategies, web marketing techniques & secrets of how to make funds at home easy through your online business web marketing computer with multiple marketing strategies (e.g. email promotion web marketing, affiliate marketing, & blogging). It’s easy to make money online at home. You’ll learn many easy ways to make money online at home there. Your home-based web marketing business will also benefit from you saving time and money!

Tips to Get Repeat Web Traffic

By Robert Clever on February 7, 2023 in Blog

1. Update the pages on your website frequently. Stagnant sites are dropped by some search engines. You can even put a date counter on the page to show when it was last updated.

2. Offer additional value on your website. For affiliates and partners, you can place links to their sites and products and ask them to do the same for you. You can also advertise their books or videos if these products relate to your industry and are not in competition with your own product.

3. You can allow customers to ‘opt in’ to get discounts and special offers. Place a link on your site to invite customers to ‘opt in’ to get a monthly newsletter or valuable coupons.

4. Add a link to your primary page with a script ‘Book Mark or Add this site to your Favorites’.

5. Add a link ‘Recommend this site to a Friend’ so that the visitor can email your website link, with a prewritten title, “Thought you might be interested in this”, just by clicking on it.

6. Brand your website so that visitors always know they are on your site. Use consistent colors, logos, and slogans, and always provide a ‘Contact Us link on each page.

7. Create an ‘Our Policies’ page that clearly defines your philosophy and principles in dealing with your customers. Also, post your privacy policy so that clients know they are secure when they visit your site.

8. Create a FAQ page addressing most of the doubts and clarifications about your product or company that are likely to be asked. This helps to resolve most of the customer’s doubts on their first visit to your site.

9. Ensure that each page on your website has appropriate titles and keywords so that your customer can find their way back to your site if they lose the bookmark.

10. Never spam a client, who has opted for newsletters, with unsolicited emails. Later if they decide they want to ‘opt out’ of the mailings, be sure you honor their request and take them off the mailing list. They may still come back if they like your products. But they will certainly not come back if you continue to flood their email box with emails they no longer wish to receive.

How To Use Creativity To Improve Your Life

By Robert Clever on January 10, 2023 in Blog

“Are there still original ideas in the world?”

“They beat me to that bright idea; what else can I do?”

“I’ve failed many times before that I can’t think of anything else to solve this problem anymore.”

In all its diversity, these statements reflect the mindset of an individual who has given up on creativity. Sadly, many people share this mindset. They never viewed creativity as a tool to improve or improvise in life.

A situation that requires a solution can be approached in a variety of ways. In order to solve a problem, creativity opens up new horizons, which can deliver a number of benefits. However, creativity can sometimes be misinterpreted as obstinateness. Some people consider insisting on doing things differently a sign of stubbornness.

Every individual has the freedom to interpret ideas in his or her own unique way. Interpretations themselves are creativity at work. Individuals who enjoy creative thinking are often able to come up with innovative solutions to problems.

Imagine your car stalled on a deserted highway due to a leaky rubber hose on the cooling system. Tough luck!

If you have some chewing gum in your pocket, you might be able to fix it. You can patch the leak with gum and tie it with a rag to keep it in place. This quick fix might work so that you can drive several miles without an overheating engine, until you reach a service station where the leaky hose must be replaced.

A popular television series titled “MacGyver” starred an extremely creative and resourceful character. Whenever he found himself in a tight spot, he would use available materials around the house to devise quick fixes.

The creative process is a never-ending learning process. From learning, you gain untold benefits, which you can put to use in your daily life.

When it comes to being creative, you might have to think outside the box, venture into the uncommon. Until you try your ideas, you cannot be sure. As long as there is no perceived danger involved, it will always be worth it.

The field of science, in whatever discipline you choose, is the field of invention. Without creative minds, science would have been a barren wasteland of knowledge.

Most adaptations to improve or improvise aim to improve current conditions. Upon analyzing honest applications of creativity, it is clear that the ultimate intention is to achieve good for all and to build lasting peace. This intention is what really matters.

Erich Fromm spelled it out clearly, “The conditions for creativity are: to be puzzled, to concentrate, to accept conflict and tension, to be born everyday, and to feel a sense of self.”

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How To Generate Traffic Using Only Free Methods

By Robert Clever on December 31, 2022 in Blog

To start a company, you’d need a lot of things, but to get straight to the point, you’d need capital. You also need money to make money. Of course, with the versatility of the internet, you could find a lot of ways to generate traffic for your site.

While there are ways to jumpstart your traffic flows, most sites don’t have the resources that others do to generate more traffic for their site. Well, you don’t have to spend a cent; all you need is the right mindset and a lot of eagerness. In order to generate more traffic for your website, you must also have the drive and perseverance to do hard work and research.

How sweet it is to have more traffic for your site without spending a single cent. Nowadays, there are countless articles that offer tips and guidelines on how to generate traffic using only free methods. It is possible, you do not need to spend any money, it may take some time, but I won’t waste your time. If you pay for your advertisements, you have a better chance, but at least these free methods give you a shot.

The great thing about online forums and online communities is that you can target a specific group that matches the demographics you are seeking. As a result, you can discuss a variety of topics about the niche you represent. Another great advantage is that you know what you’re getting into and you’re prepared for it.

Your reputation can be built with online communities and forums. Show them what you’re made of, and wow them with your knowledge and expertise about the subject, with that you can build a reputation and build trust with people.

Make use of newsletters as well. Provide people with a catalog of your products and interesting and entertaining articles. If you make it really interesting and entertaining, more people will sign up for it and recommend it to others. People will have more access to your site if they sign up for your newsletter, which will increase your traffic.

In addition, trading links with other sites is a great idea. You won’t have to spend any money. You just need to agree with another webmaster. By exchanging links, the efforts both sites put forth will benefit both. Each visitor to the site may click on the link to your site and visit yours as well. Especially if both sites have the same niche, this works well.

Write articles that can pique the attention of people who have an interest in your product. Write articles that will provide tips and guides to other aficionados. Providing good service and knowledge to other people will provide the required mileage for your traffic flow.

Quite a few sites allow you to submit and post your articles for free. If people find your articles interesting, they can discover where the article originated. Include a link or a brief description of your company with the article and there’s a great probability that they will go to your site

Write good content for your site. Many search engines track down the keywords and keyword phrases your site uses and how they are used. It is not required that your content be written by a professional content writer. The content you need for your site needs to be entertaining and informative. It should meet certain requirements as well as be of high quality.

Generally, internet users use search engines to find what they are looking for. Search engines rely on keyword searching to improve search results. With the right keywords, you can rank high in search engine results without spending a lot of money.

All of these methods and more will drive more traffic to your site for free. All it takes is a little effort and extended man hours. By learning about the methods shown here, you will soon have a site that has a great traffic flow without paying the usual costs associated with it.

Low Investment Internet Marketing

By Robert Clever on December 28, 2022 in Blog

It is difficult for new internet marketers to advertise their products, affiliate products, or websites without spending a fortune on PPC ads. In the meantime, there are several fantastic ways to do this, some of which can lower your PPC campaign costs and others that don’t require any investment. Let’s look at some of these tips for reducing the amount of investment you need to make when marketing your products or services.

First of all, you can cut your PPC ad campaign costs in a number of ways. A poorly constructed campaign can drain your money faster than any other form of online marketing, and if you’re a beginner, it’s likely that you’re making mistakes that are costing you a lot!

The most commonly used campaigns are keyword-targeted, so keywords can either be your best friend or your worst enemy. In many sources of internet marketing “knowledge,” it seems that large lists of general keywords are the best way to get traffic. Although this can pull a lot of traffic, short, general keywords are often the downfall of otherwise good campaigns. High traffic equates to high click-through costs. The thing to remember about traffic is this – one highly-targeted potential buyer is worth thousands of non-targeted non-buyers.

Removing general, slightly related keywords that are only meant to attract more visitors is one of the best ways to trim your keywords. As a matter of fact, these keywords will almost never convert. They will also cost you a lot more per click. Go for long-tail and highly targeted keywords.

Let’s say you’re selling a product that teaches people how to make money online. Long tail keywords are keywords that have four or more words. The search terms “Make money online”, “Make money”, “earn money”, and similar search terms are some of the worst keywords you could possibly use, as they are among the most overused and therefore expensive keywords on the planet!

If you use some keyword programs or sites to get long-tail keywords, you may end up with keywords like “earn more money online today”, “make money as an internet marketer”, “how do I make more money online”, etc..

While these terms will bring you less traffic, if you combine them with many long-tails, you will still get a lot of hits. In addition, long-tail keywords are significantly less expensive than general keywords, so you get twice as much traffic for half the cost.

A highly-targeted keyword is one that includes terms such as “Buy product”, “Purchase product”, or “Order product”. These terms are very specific, and will draw in those who are ready to buy a product right now.

It is often overlooked but highly profitable to run a campaign in Google using a site-targeted campaign. Put the sites at the top of an organic search for your keywords in your site-targeted campaign, and watch their traffic flow into yours at a fraction of the cost of paid search.

Finally, one of the most effective marketing methods is also free! Article marketing has proven to be one of the best ways to drive quality traffic to your site. In addition to being free, article marketing can bring you traffic for years to come! As long as you write and publish articles, more traffic will come your way. It’s easy, it’s free, and it’s brilliant – give it a shot!

You should now have a few new ideas about lowering your marketing costs and improving the quality of your traffic. Good luck!

Help In Choosing the Right Home Business Model

By Robert Clever on December 25, 2022 in Blog

The creation of a Home Business Model can seem overwhelming, and such an important part of our business may require outside help.

While you can get help from a number of sources, including experts who can help you create your model for a fee, you should consider going to your local Small Business Association, or SBA, first. When planning any business, it’s important to get help when you can, especially free help.

Since 1953, the SBA has aided and assisted small businesses, preserved free competition among businesses, and strengthened the overall economy by serving as an independent agency of the federal government.

Almost all of the large companies we know today were once small ideas, and many of them started out with advice from organizations like the Small Business Administration.

Although the SBA has grown and evolved with the times, its core mission remains the same. The SBA helps Americans start, build, and grow businesses. Private and public organizations have partnered with a network of field offices.

Specialists who work for the SBA are well-trained in writing up and creating home business models. Your home business model can mean the difference between success and failure.

What is a business model?

In simple terms, a business model is how you offer value to your customers through products or services in exchange for a set price.

In order to understand your long-term value, a business model is an essential component of any new startup.

Your business model isn’t set in stone. Instead, think of it as a means to experiment with monetization methods.

It’s more the revenue model you’re following.

As an example, take a look at a company like Facebook. They began by offering the platform for free, and once their audience grew, they began monetizing through advertising.

5 common business models

Many businesses rely on a general business model that they refine according to their specific needs.

The route you choose will depend on your industry, but even more so, what your customers are willing to pay for.

Advertising business model.
Affiliate marketing business model.
Subscription business model.
Agency business model.
Ecommerce business model.

Consider multiple revenue streams

A successful business will have multiple revenue streams. Experimentation is crucial in the early days of your new company.

After learning what a business model is, you can play around with different ones until you find one that closely aligns with yours.

To increase your business’ revenue, you can combine most of the business model examples above.

Here is a great example of multiple streams of income for a very low cost…

The Power of An Email List

By Robert Clever on December 23, 2022 in Blog

Making Money with Your Email List

When you have developed a list of loyal subscribers and have provided them with lots of free high-value content, they will absolutely be looking forward to your emails. They are also highly likely to act on your offers and rewards.

The first offer you make is called the gateway offer. This should be a really great niche-related product that you are offering at an amazingly low price. The purpose of the gateway offer is not to make a short-term profit. In fact, you should consider offering your gateway offer at break-even cost or even at a loss.

That’s because the gateway offer is all about winning the long-term loyalty of your customers. When you provide your subscribers with true value, you can cement long-term trust bonds and keep them buying whatever you are selling for months, or even years, to come.

Making sure you alternate your promotional emails with those that offer free high-value content, links, and other trust-builders, you can next provide secondary offers. These should be a series of increasingly expensive niche-related products and services. This series of products that have higher and higher price tags are known as the profit ladder.

The stronger the trust bonds you can build with your customers, the further you can push them up the profit ladder.

For example, if your niche is dating and relationships and your gateway offer is an eBook priced at $5, your first secondary offer could be a video course that sells in the $19 to $25 range. Next, you can offer one or two products in the $95 to $200 range. Once you really have established a solid relationship with your subscribers, you can offer even higher priced offers, in the $500 to $1,000 range.

Finally, you can offer what’s known as your back end offer. This is something that carries a truly high price tag, such as a $5,000 weekend-long boot camp at an exclusive spa resort. While very few of your subscribers will make it all the way up your profit ladder to the back end offer, you only need a few people to buy it in order to make a huge profit.

Easy List Building

While it may seem intimidating to newcomers, thanks to technological advances and streamlining of coding and programming, building and launching a website today is actually quite simple.

Once you use your website to create your first list of subscribers and experience loading your autoresponder with email swipes in which you alternate informational and promotional emails in order to push your subscribers up the profit ladder, doing it a second or third time will be even easier.

These list building techniques can be used to promote products or services – either your own or somebody else’s – or simply to connect with other people who share your interests. If you are a small business owner, you can use them to build customer loyalty and expand your customer base.

The best part about list building is that once you master the basics, it becomes very easy to manage and maintain. You can literally set it and forget it. As new prospects discover your opt-in page and give you their email address, your autoresponder can take care of 95% of the rest of the process of moving them up the profit ladder and bringing you a steady, reliable, and essentially hands-free income stream. That’s what makes List Building so attractive to Internet marketers.

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